Are Online Reviews Necessary?

Are Online Reviews Necessary?

REALLY????

Are They? 
This is a brief look at 3 Trends, 4 Reasons and 3 Ways, to answer the question, Are Online Reviews Necessary? And if so, how to ask for online reviews , , , , or not!

See the related Videos below for more information on the POWER of Online Reviews and Referrals in your business. PLUS, see other articles and Videos here to see how you can create your own Videos, or have us do them for you.

3 TRENDS? . . .  No . . . 5 TRENDS!

Here are 5 consumer trends about online Reviews for 2018:

1.     63.6 percent of consumers tend to check for Online Reviews before visiting a business. Searched more than any other site for online reviews is Google.

Google and Facebook are now in 1st and 2nd place when it comes to online
Reviews. There are a number of other sites that concentrate on reviews but are not experiencing the same growth pattern.

2.     53 percent expect a response for the review they wrote. Of those who leave a review only 63 percent say they ever received a response. Most people are disappointed when they never hear back.

3.     94 percent avoid a business when seeing less than good reviews. 80 percent trust a business with a 4 or more star rating.

4.     Reviews are on the increase for Banks and Insurance Agents.

5.     Customers tend to not trust a business with less than a 4 star rating. The rating that is trusted most, by 80 percent of consumers, are businesses with a 4 and above star rating.

So . . . what do you think . . .

Are Online Reviews Necessary?

Seeing that the statistics are reporting that 6 out of 10 consumers are using reviews, what is your response to that question?

I know that if I were a local business, where customers visited my location(s), I would certainly be aggressively active in obtaining solid online reviews.

If the above isn’t convincing enough see what Invespcro recently reported: “90% of consumers read online reviews before visiting a business and 88% of consumers trust online reviews as much as personal recommendations.” This is too huge to be ignored. Online reviews are a MUST for local businesses. YES, Online Reviews are Necessary, that is if you are on a growth strategy.

Joe Voutour interview as seen on Fox, ABC, NBC, CBS, and numerous other media outlets such as Wave News.

4 Reasons to Gather Reviews for Your Business:

1.     They can bring more business since 6 of 10 read reviews.

2.     84% Trust reviews as much as a personal recommendation.

3.     74% think reviews are only relevant if posted within 3 months.

4.     78% read reviews, bought and were satisfied.

Put the above stats together with the fact that 7 out of 10 customers will leave a review when asked.

There is no denying the fact that online reviews are necessary for most local businesses. Your reputation is at risk here. Reviews promote, builds and maintains your reputation when done correctly.

If you are not asking for reviews you are probably putting a bunch of dollars in the pockets of your competitors.

Don’t have the time? Or, do not really know how? Read on we’ll make it really EASY!

What is The BEST Way to ask?

Send them an invitation the hard way or the easy way . . . but yes . . . definitely, send them an invitation. The ROI can be exceptional.

Think about it. What is your average gross profit per sale? Or, what is the lifetime value of a customer?

How many sales could you gain if you had the top review ranking in your area for your products and or service?

1st – Hard Way

Would you be inclined to take less than 30 seconds or . . . would you rather take more than 10 minutes to ask for a review?

Would you prefer time-saving personalized automation or . . . needless time-consuming involvement?

One-on–one with your customer is the first, but hard way to ask for reviews.

The biggest problem here is training your people to do this well. One-on-one after the sale tends to be time consuming, inefficient and it is inconsistent. At times a review is requested but at other times it is not done. But when it is done it’s often not handled well.

2nd – Hard Way

Send a series of Emails. First you need to craft the email properly. That takes time and probably some testing. It takes more time to send out and to manage.

What if your customer does not respond to the first email? What if they miss your email?

If you take the time to send out emails then it needs to be a series done via an auto-responder like Awber. Then you need to manage the results.

and . . . #3 . . . The Easy Way!

OK, here it is. Fast and easy! Automation! Yes, but automation with personality!

Automation is both quick, easy and it looks like a personal request from you, from your company. Plus it gets better results, much better!

We have access to software that sends out an invitation upon your entry of their phone number, about 10 seconds of your time. You have the option of making it more personal by also entering their name, and their email . . . if you wish.

The invitation has your logo and name on it. It’s a “Thank You” note for their business. And along with the Thank You there’s an invitation to leave a review, if they are so inclined.

We think this software is so well done, and it has such a good response rate, that we are currently providing it FREE for 30 days.

Need more details? Let me explain and answer any questions you have. Call me so we can chat, or send me an email and I’ll get some details out to you.

Disclaimer: Yes, we are an affiliate with this company. Somehow we need to put food on the table. Most important, however, is that these folks provide an excellent product with even better service. We hope you understand!

You can reach me, Joe, at: 252-563-8688, Please . . . if I’m not available  (on the phone a lot) leave me a message after about 6 rings . . . sorry about that but if you hang on and leave a message I’d really appreciate that.

Or, Email me at: Info@123TheBig3.com

But even better! Since this is FREE, and it has zero obligations, let’s get you started now – FREE!

To get started right away simply click on the above button, or click here to enroll!  Then,  simply fill out the details and we will get you set-up within 48 hours. FREE for 30 days. See how many Reviews  we can help you secure in 30 days then cancel and they are all yours.

COST after the FREE Trial?     You may continue your service at a discounted price of only $97 per month. Price will not change for as long as you keep your account.

Yes, take a look, it’s on us, FREE, for 30 days. No obligation!
There is no contract, you can cancel at any time, no questions asked.

We look forward to talking with you. In the meantime, if I may ask . . . do us a favor . . . leave a comment below, “Like” our Videos. Your engagement is helpful and encouraging.

Hopefully you agree that online reviews are necessary.  If you do not already have a “REVIEWS” strategy give us a call. We can help you build solid reviews on any review platform.

Thank YOU !

Hope to talk with you soon. Bye for now

Joe
Info@123TheBig3.com

P.S We will only make the above FREE offer service available to ONE company in a discipline in a given location. So . . . you may want to get on-board before your competitor does! Why? Because of the answer to my question: Are Online Reviews Necessary?

Related Videos:

See the POWER of reviews and referrals to increase traffic to your business!

Online  4 and-5 Star Reviews will increase your traffic and therefore your revenue. Review the brief videos here and let us know your thoughts.

Review our articles and Videos to see the Power of 3:  The Big 3 

Resources used:
The statistics used came from:
Review Trackers, and
Broadly.com

See how you can create your own Videos. Or, contact us to build them for you at: 252-563-8688   or   email:   Info@123TheBig3.com

The Video Traffic Building Powerhouse of Four (4)

The Video Traffic Building Powerhouse of Four (4)

The Video Traffic Building Power house of Four is THE built-in powerhouse to gain that all important first impression for your Videos. Without a good first impression your Videos will not be opened. The following opens the door on How-To do this right and best.

More about the “built-in” system in a moment.

The brief video here is an introduction to the 4 Pillars that YouTube has put in place for the search engines to find your Video. Know them and uses them. 

https://youtu.be/EbaTY7Gad5A

There’s a strategy in achieving a good first impression with your Videos that involves 4 parts. There are 4 parts, or pillars if you will, that you must attend to in order to be assured of a good first impression of your Videos.

This “strategy” is set up by YouTube. When we make YouTube happy both our visitors and we are happy. In order to secure a good ranking for your Videos YouTube looks for a number of items. In fact, it may be better said that YouTube requires a number of things be done or included, which we like to refer to as pillars . . . The Four Pillars.

The Four Pillars

Here’s the list. The Four Pillars that need your focused attention to attain a good first impression are:

1.   A story-telling Title
2.   The Multi-Layered Video Description
3.   4 + 1 Tag(s) Types
4.   The Stand-Out Thumbnail

This first impression strategy entails careful focus in each of these Video Four Pillars. First let me give you the short story summary. We have an article on each. Simply click on the subtitle for the article you wish to review. Or, if you prefer, check the list at the bottom of this article.

1.     First Impressions From Your Title     chpt. 2

Often this is the first place visitors see your Video. Make your Title strong! Make it so appealing that people will open to see what it is that you’re saying.

Basically your title needs to tell the story of your Video. Use your keyword(s) and write it like a Headline.

2.     5 Key Guidelines For Video Descriptions     chpt. 3

What is a description? Does it not describe? . . . Absolutely!! . . .  In other words it tells a story. Now, this is a unique story. It is a true story about your Video – what it is – what it will deliver – why they should watch it – how it will impact them, your individual visitors.

Your description tells the story about your Video using all of the appropriate keywords and keyword phrases you can pack into the allotted space.

The description is to be so appealing that it drives your audience to open, and to watch your Video.

3.     Tag Your Videos Properly or they will not be Found     chpt. 4

The “Tags” are simply the keywords used in your description. They are the words, or “tags”, your audience uses when searching for your product(s), service(s) and your content information.

Look at the description you just wrote. You loaded it with keywords and keyword phrases. These are your “tags”. List them in the YouTube Tag space provided.

This area is limited so do some research to determine the keyword phrases your audience uses to find you.

4.     6 Tips to (POP) Video Thumbnails     chpt. 5

This is the Visual of your Video, the cover of your Book, in this case the cover of your Video.

YouTube will create a Thumbnail for you. So . . . no worries, right?
“WRONG!”
For the best first impression design your own custom Thumbnail.

See this brief Video for a quick overview about the Power Quad – Power of these Four Pillars.

https://youtu.be/Gn6BsEXb-kM

The above is but an introduction to the 4 parts, the Video Four Parts, of our 15 Traffic Building Video Tips and Tricks found in our tutorial. This is the WHAT to include. The related Blog posts include the WHY and the How-To information.

You get the point. Each of these Four Pillars are opportunities to score a good first impression by telling your Video’s story.

Keep telling the story of your Video in different ways, 4 – different ways. The Video Traffic Building Powerhouse of Four is a story telling strategy. This strategy is 4 pronged: Title, Description, Tags and the Thumbnail.

Thees Four Pillars act as One while being independent. They feed on and add to each other. Any one may make the good First Impression needed. Or, for the inquisitive visitor, each will add to the others making that good impression even more likely. Each Pillar stands alone while adding to each other.

If each of the above Four Pillars are done with some thought and skill you win. The idea is to know what YouTube wants and to then deliver that.

HOWEVER, and much more IMPORTANT, know what your audience wants and deliver that.

The interesting thing is that YouTube is doing its best to help us deliver what our audience wants. Now there’s a hand-in-glove scenario we need to take advantage of. Serve your audience while giving YouTube what they want. Or, give YouTube what they want and you will serve your audience.

Have a look at the more detailed aspects of these Four Pillars designed for good first impressions. See the links below. Implement the strategy of this Video Traffic Building Powerhouse of Four to secure good first impressions. This is the first step to better rankings and more traffic via Video.

Again . . . here they are . . . links to the Power of Four:

The Title     First Impressions From Your Title     chpt 2

The Description     5 Key Guidelines For Video Descriptions    chpt 3

The Tags     Tag Your Videos Properly or they will not be Found     chpt 4

The Thumbnails     6 Tips to (POP) Video Thumbnails 2018     chpt 5

And . . . in case you missed it, here’s the introduction chapter:
Introduction     15 Traffic Building Video Tips and Tricks Intro      chpt 1

Chapter 1 is a good starting place if you want to review our overall intent with this tutorial for your highest ranking and for your best traffic/revenue.

Here’s something else that may be helpful for you.